How To Use Facebook Click-to-WhatsApp Ads To Get More E-Commerce Sales

Updated: Jul 8


Click-to-WhatsApp Ad for E-commerce Sales
Click-to-WhatsApp Ad for E-commerce Sales

Last time we talked about Click-to-WhatsApp ads, their setup process, and how to amplify the results with an AI chatbot for WhatsApp.

If you missed that post, click here to read that first.

Also, Here’s a Recap...

With a WhatsApp Business API powered by a conversational AI chatbot, you can use the latest Click-to-WhatsApp ad feature on Facebook and Instagram. They allow people to click on your ads and have a chat with your AI chatbot on WhatsApp. Hence, you can answer questions faster and convince people to purchase with excellent features like:

  • Query support

  • Payment assistance

  • Product browsing

  • Product comparison

  • Order tracking

And much more, 24*7! Here, in this post, we’ll be focusing on the specific use cases and ideas of ads to help you get more leads and sales for your online store.

With your customers browsing Facebook and Instagram all day long, it is best to show them your ads there. And, with Click-to-WhatsApp buttons, you can create conversational landing pages to qualify leads and convert them in a snap. So, let’s look closely into various ways you can leverage Click-to-WhatsApp ads for e-commerce to expand your marketing and sales ROI.


12 Click-to-WhatsApp Ads to Help You Get More Online Sales


1. Add this to your cart now

Have something interesting in your product collection?! Ask people to add it to their cart with a single click leading to AI-powered WhatsApp conversation.

Send message on WhatsApp and add product to the cart with the help of ORAI's Conversational-AI platform
Send message on WhatsApp and add product to the cart.

2. Make a personal Wishlist for yourself

You have a vast range of product lines connected to each other. Help your customers create their personal Wishlist by telling it to your WhatsApp AI bot. For example, a fashion store can allow men and women to create a list of clothing items and accessories for themselves.

ORAI helps to get fashion advice from the expert on WhatsApp through it's AI-Powered conversational technology
Get fashion advice from the expert on WhatsApp

3. Get seasonal top-10 product list


Your Click-to-WhatsApp ad can promote seasonal product entries and ask people to get a full list by clicking and reaching your WhatsApp platform. There, your bot can interact with every prospect and encourage buying decisions based on their intent and interests.

ORAI helping in receiving all product details on WhatsApp
Receive all product details on WhatsApp

4. Give your review and get a gift card


A friendly, helpful conversation with an AI on WhatsApp will impress your customers. You can utilize such conversations to get more reviews on your website and products. People who leave feedback can get a gift card and use it to buy your product.

ORAI's Conversational AI technology can help in getting reviews in exchange for rewards
Get rewarded for submitting review over WhatsApp

5. Talk, pay and buy on WhatsApp